ChooseBrunei.com Staff Blog

Showing 1 - 2 of 2 written in February 2009:

Latest news, in real time.

Chris Knights (Co-Founder) | 16 February, 2009

We are well into the Web 2.0 era and as a company, we strive to keep ourselves and our websites up to date with the latest trends. We launched the NewsFeed last Friday and hope to continually improve it to bring you updates in real time, as they happen.

We believe it is important for our customers to know that we are a very active company and are constantly searching for ways to make online travel easier for you.

As always, should you have any suggestions, do not hesistate to contact us.


More pros for web advertising

Nakita Vassallo (Advertising Manager) | 2 February, 2009

Over the past weekend a friend of mine who works as a web developer was reading our ChooseToTravelcom blog posts and after reading mine pointed out that another important pro for online advertising.

Let's say one has a car equipment shop, so to say, and advertises on TV - chances are that out of 1,000 viewers, only a small percentage is actually interested and purchases vehicle equipment. 

On the web, the stats are different.  Should the same product be advertised on a car website, out of those 1,000 users the probability is that the bulk, not to say all - are people who are into car modifications and the lot and therefore purchase the products.

Seeing it from the point of view of the customer, or potential customer – as a car fanatic I probably wouldn’t be watching much generic TV but I would certainly be checking out car websites!

Web surfers have millions of options and ultimately will view the sites which are parallel to their respective interests and needs – leading to the fact that advertising online is not only the most cost effective, but also the most targeted media around.


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